Innovative, driven, insightful, and always caffeinated: while our drone flying skills could use some work and some of us can’t walk and text at the same time we are the experts that will make digital work for you with Calculated Creativity. We work with each of our partners to identify specific objectives and design custom digital marketing solutions to achieve the client’s definition of success.
We put your brand under the microscope
We ask why? What if? Why not?
We scrutinize your customers, your company culture, your industry
We pit you against the competition to tap into your differentiators
Know before you start where you content is going to go and what it will do. When designing meaningful content and content distribution to fit the needs and desires of your target market we need to understand the who, what, where, why, and how of the consumer. To be effective, content must deliver as much value to the consumer as it does to your brand’s message. We can make that happen. We keep it SIMPLE but cover all the CONTENT!
ANALYSIS AND REPORTING
Every click, measured. See the real results of your digital efforts. Don’t settle for vague standards of success, we build metrics into every program and establish benchmarks and reporting before anything is launched with the goal of optimizing your resources and understanding the why behind the results.
WEB DESIGN AND DEVELOPMENT
Being there is not enough, make your site the hot spot in your industry’s digital landscape with design and content optimized for discovery and use. Our experienced team will bring your digital brand to life across platforms and devices to deliver an exceptional user experience and optimal performance.
Don’t count out the little guy, email marketing is still an effective asset in your toolbox. Whether you have an established CRM database you are looking to leverage or require guidance on how to build and reach a new community of customers, we’ve got you covered. We’ll take you step by step to develop the strategy, content, and delivery cadence that delivers the greatest return on your objective.
A direct line to your target market’s unfiltered opinions and sentiment about your brand, competitors, and your industry. Find what your current customers and untapped markets are saying, gain understanding of your strengths and opportunities, and leverage this knowledge to optimize your strategy.
Stay on top of what is happening around your brand and industry. We make a point to be on the leading edge of our industry and the industries our clients function in. This involved approach means that we can design based on historical, present, and emerging trends for your market.
DIGITAL AND SOCIAL MEDIA TRAINING
Get the download on digital with the experts in the field. It is not secret that digital as become an integral part of the marketing mix, but how to effectively leverage digital can feel like a mystery. We’ll break it down to help you and your brand grow your digital prowess, from the 50,000 foot view understanding to down in the trenches.
APP DESIGN AND DEVELOPMENT
Have the next great app in your back pocket? Let’s bring it to life! Our in-house team members are experts in the ever-developing realm of apps and technology for all major platforms. Starting with initial plans and development, through marketing strategy, launch, and tracking, we are prepared to serve as your one stop shop for taking your app from imagination to reality.
SOCIAL MEDIA MARKETING
Tweet, Like, Post, and Snap. We have the social savvy. From the tried and true tactics of Facebook to the new frontiers of emerging platforms and trends, we will help capitalize on the channels where you need to be. Our cross-platform strategies ensure that your message is not only seen but is consistent and effective across all channels.